7 key nearshore software development benefits you need to know

8 min read
November 8, 2024

Outsourcing development can be a great opportunity for your business.

But, we’ve all heard the horror stories – broken deadlines, poor quality work, language barriers, to name a few.

Still, one outsourcing model minimizes these risks – nearshore software development.

Here, we’ll discuss the 7 key benefits of nearshore software development and why you should go with it.

Let’s dive in!

What is nearshore software development?

We’ll start with the basics – what exactly is nearshore software development?

Nearshoring is when you outsource development to a company or team located in a nearby country.

Usually, this means a time zone difference of 3 hours or less between you and the team you hire.

Onshoring vs nearshoring vs offshoring

So, if you’re based in the United Kingdom and hire a dedicated team from Croatia, that counts as nearshoring.

But, how does nearshoring compare to other outsourcing models like onshoring and offshoring?

Here’s a detailed comparison:

Nearshore vs offshore vs onshore development: comparison

CategoryNearshoreOffshoreOnshore
Geographical proximityNeighboring countryDistant countrySame country
CostModerateLowerHigher
CommunicationRelatively easyPotential challenges due to language barriersEasiest because of no language barrier
Time zone alignmentModerate to highLow to moderateHigh
Cultural closenessModerate to highVaries, often lowerVery high

So, as you can see, nearshoring is the perfect middle ground between onshore and offshore software development.

It’s cheaper than onshoring and more reliable than offshoring.

And that’s why it’s a great choice if you want to outsource development without sacrificing quality.

Top nearshore software development benefits

Next, we’ll discuss the top benefits of nearshoring development in more detail.

Lower development costs

One of the most compelling reasons companies turn to nearshore software development is lower development costs.

And the stats prove that, too.

In Deloitte’s Global Outsourcing Survey, 70% of companies named cost reduction as the main reason why they chose to outsource development.

Reasons why companies outsource

Nearshoring provides access to skilled professionals at a fraction of the cost of hiring a full in-house team – while maintaining high quality standards. 

This is particularly attractive to small and medium-sized businesses looking to scale without overextending their budgets.

So, how much can you save with nearshoring?

Compared to in-house development, outsourcing can cut development costs by up to 53%.

In-house vs outsourcing development cost

But, why is that the case?

When you outsource development, you significantly cut or completely eliminate costs like:

  • Recruitment and onboarding costs
  • Employee benefits
  • Training costs
  • Rent and office maintenance costs

But, the main reason is lower labor costs and hourly rates.

Here’s a comparison of average hourly rates by role and region:

Average hourly development rates by role and region

RegionSoftware engineerSolution ArchitectUX/UI designerProject manager
Western Europe$120-150$150-200$90-130$110-160
Central Europe$40-55$60-80$35-50$45-65
Eastern Europe$30-50$45-65$25-40$30-55
Asia$20-50$30-70$18-40$25-50
North America$100-150$120-200$80-120$90-140
Latin America$25-50$40-70$20-40$30-55
Africa$20-50$30-70$20-40$25-55

So, if you’re based in Western Europe and you hire a team from Eastern Europe, you’ll pay 2-3x less on labor costs alone.

By nearshoring, you can access specialized talent without breaking the bank.

And that’s why nearshoring is so popular.

No time zone differences

One huge advantage of nearshoring compared to offshoring is that you won’t have to deal with time zone differences.

Let’s say you’re based in Germany and you want to outsource development.

Outsourcing to Central or Eastern Europe is a great fit because most countries in these regions are in the same time zone.

And others, like Romania and Ukraine, are just one hour ahead.

Europe time zones

Working in the same or similar time zone is hugely beneficial.

Nearshoring eliminates common frustrations like delayed responses or missed updates that come with offshoring.

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And on top of that, there are plenty of other benefits, too, like:

  • Faster response time for bug fixes
  • Quicker feedback loops
  • Faster iterations
  • Real-time collaboration

So, when your work hours align perfectly, you’ll have a much easier time coordinating with your outsourcing partner.

This not only drives speed but also leads to fewer misunderstandings and unnecessary delays.

And that’s key to successful development.

Access to a wider talent pool

Nearshore software development opens doors to a wider talent pool.

Countries in Eastern Europe or Latin America, for example, have invested significantly in tech education and have highly qualified professionals with diverse expertise. 

Accessing this talent can give you a competitive edge and fill any skill gaps you have, as you’re not just limited to local talent.

The IT skills gap only getting bigger in 2024. According to IDC, 90% of businesses will be impacted by talent shortages and they’ll lose a combined $5.5 trillion because of them.

Nearshoring gives you access to developers with a wide range of skills and experience, like:

  • AI engineers
  • Data scientists
  • Cloud engineers
  • Cybersecurity engineers
  • Subject matter experts (SMEs)

It also lets you rapidly scale your team and help you find the exact skills you need for your project.

And the best part?

You don’t have to deal with the hassle of finding, screening, and hiring talent yourself – you can fully focus on your product.

And that’s exactly what you should want.

Cultural compatibility

Cultural compatibility is a crucial yet often overlooked factor in outsourcing success. 

If teams share similar values, work ethics, and communication styles, projects run more smoothly. 

And when you go with nearshore software development, you’ll be working with a team that’s culturally compatible.

This solves a major problem – usually, 60% of all outsourced projects fail because of bad cultural compatibility.

Why outsourced projects fail

But, if you go with nearshoring, you’ll minimize the risk of this happening to your project.

For example, culturally compatible teams are more likely to share similar approaches to problem-solving, feedback, and time management.

This reduces the risk of miscommunication and project delays. 

And that’s why nearshoring is a great option.

Easy and efficient collaboration

Effective collaboration is key if you want to successfully outsource software development.

And nearshoring makes collaboration easy and efficient.

Nearshore partners share similar time zones and often a cultural background, which reduces communication barriers. 

Let’s say you want to hire developers to join your cross-functional team.

Cross-functional collaboration is difficult at the best of times – and it’s even more difficult when you outsource development.

Cross-functional team

But, with nearshoring, cross-functional collaboration is much easier.

Nearshoring ensures communication happens in real time, so there’s less room for misunderstanding.

And the physical proximity lets you have face-to-face meetings when needed, which further strengthens the connection between your in-house and outsourced teams.

When teams collaborate easily, projects move faster.

This results in faster project timelines, clearer communication, and better alignment with your project goals.

Faster integration with in-house teams

Integrating nearshore teams with in-house teams is often faster and smoother compared to offshore teams.

Shared time zones, cultural alignment, and similar work practices allow nearshore developers to seamlessly integrate with your in-house team.

And this is especially important if you’re just augmenting your in-house team.

Extended team

So, if you need to quickly expand your team, nearshoring is the way to go.

This ease of integration with your in-house team enables:

  • Quicker onboarding
  • Improved collaboration
  • Efficient communication

This will help you get more work done faster and better.

And at a lower cost, too – that’s why nearshoring is a win-win.

Fewer regulatory and legal hurdles

Nearshore software development often means dealing with fewer regulatory and legal obstacles. 

This simplifies contract management, minimizes compliance risks, and ensures smooth, secure operations.

If you hire a team from a nearby country, they likely have similar business laws, data protection standards, and IP regulations.

A great example is GDPR in the European Union. Here’s what GDPR covers:

GDPR

GDPR compliance is a major concern if you’re based in the EU.

But, if you outsource development to a nearshore destination in the EU, the shared regulatory framework makes GDPR compliance easy.

In short, having fewer regulatory and legal obstacles will allow your project to progress without unnecessary delays or risks.

And when your nearshore partners operate under the same or similar IP, data security, and business laws, you can work confidently and securely.

Nearshore software development benefits: FAQs

The main benefits of nearshore software development are:

  • Lower development costs
  • No time zone differences
  • Access to a wider talent pool
  • Cultural compatibility
  • Easy and efficient collaboration
  • Faster integration with in-house teams
  • Fewer regulatory and legal hurdles

Nearshore teams are typically within the same or close time zones, which enables real-time communication. 

And this means faster feedback, quicker decision-making, and fewer miscommunications. 

Offshore teams, however, often face delays due to time zone differences, which can slow progress on your project.

To pick the right nearshore software development company, you need to:

  • Review their portfolio and expertise
  • Evaluate their tech stack
  • Check their reviews
  • Look into their pricing

Also, you should pay attention to:

  • Cultural and language compatibility
  • Their quality and expertise
  • Security and IP protection

Need a reliable nearshore partner?

Are you looking for a nearshore development partner but haven’t found the right fit yet?

Luckily, you’re in the right place.

We can take care of your product’s development from start to finish, whether you need a simple MVP or a complex, enterprise-grade solution.

If you want to learn more, feel free to reach out and our team will set up a quick meet to discuss your needs in more detail.

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Written by

Marin Luetic

Chief Client Officer

A seasoned software engineering executive, Marin’s role combines his in-depth understanding of software engineering processes (particularly mobile) with product and business strategies. Humbly boasting 20+ years of international experience at the forefront of telecoms, Marin knows how to create and deliver state of the art software products to businesses of all sizes. Plus, his skills as a lifelong basketball player mean he can lead a team to victory. When he’s not hopping from meeting to meeting, you’ll find Marin listening to indie rock, or scouring the latest IT news.

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