{"id":60848,"date":"2025-01-28T15:28:19","date_gmt":"2025-01-28T15:28:19","guid":{"rendered":"https:\/\/decode.agency\/?page_id=60848"},"modified":"2025-03-18T07:51:05","modified_gmt":"2025-03-18T07:51:05","slug":"product-discovery-video-serial","status":"publish","type":"page","link":"https:\/\/decode.agency\/de\/product-discovery-video-serial\/","title":{"rendered":"Product discovery video serial"},"content":{"rendered":"\n<section class=\"wp-block-decode-grid\"><div class=\"block-grid\" style=\"background-color:#262626\"><div class=\"container\" style=\"color:#ffffff;padding-top:calc(120px*var(--scale));padding-bottom:calc(200px*var(--scale))\">\n<h1 class=\"wp-block-heading\" style=\"max-width:calc(850px*var(--scale));margin-right:auto;margin-bottom:calc(30px*var(--scale));margin-left:0\">PRODUCT DISCOVERY <br>VIDEOS<\/h1>\n\n\n\n<h4 class=\"wp-block-heading max-width-md-100 indent\" style=\"max-width:calc(840px*var(--scale));margin-right:0;margin-bottom:0;margin-left:auto;padding-bottom:calc(200px*var(--scale))\">Unsere Produktexperten f\u00fchren Sie mit informativen, leicht verdaulichen Clips durch den Discovery-Prozess.<\/h4>\n\n\n\n<div class=\"wp-block-columns wp-embed-aspect-16-9 wp-has-aspect-ratio is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"max-width:calc(1400px*var(--scale))\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:750px\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Product discovery I What is product discovery?\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/0oXMD1xek9E?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\" style=\"margin-top:calc(30px*var(--scale));padding-bottom:calc(30px*var(--scale))\">Was ist Product Discovery?<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"padding-bottom:calc(30px*var(--scale))\">Ein Produkt ohne Verst\u00e4ndnis f\u00fcr die Nutzer zu entwickeln, ist ein Rezept f\u00fcr Misserfolg. Unser Lead Product Manager, Ivan Kardum, erkl\u00e4rt, wie Product Discovery Annahmen in umsetzbare Erkenntnisse verwandelt. Durch den Fokus auf Nutzerforschung und die Bed\u00fcrfnisse der K\u00e4ufer lernen Sie, wie Sie Ihre Idee validieren und eine L\u00f6sung entwickeln, die wirklich funktioniert. <\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"has-gray-600-color has-text-color has-link-color wp-elements-e3ac7158b43119cc20bd49b1c1b70d76 wp-block-paragraph\">1:54 min <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-text-color has-link-color wp-elements-4bd5145482e4ba61edc1c407271f414f wp-block-paragraph\" style=\"color:#a4a4a4\">Video auf Englisch<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:160px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns wp-embed-aspect-16-9 wp-has-aspect-ratio is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"max-width:calc(1400px*var(--scale))\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:750px\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Product discovery I Assumptions and risks\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/bsHwi0B0oGU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\" style=\"margin-top:calc(30px*var(--scale));padding-bottom:calc(30px*var(--scale))\">Product Discovery | Annahmen und Risiken<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.youtube.com\/@decodehq\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"padding-bottom:calc(30px*var(--scale))\">Bevor Sie in die Produktentwicklung einsteigen, ist es entscheidend, Annahmen und Risiken zu identifizieren, die Ihren Erfolg gef\u00e4hrden k\u00f6nnten. Indem Sie diese fr\u00fchzeitig angehen, decken Sie potenzielle Herausforderungen auf und schaffen die Grundlage f\u00fcr eine reibungslosere Entwicklung \u2013 so stellen Sie sicher, dass Ihr Produkt praktikabel, benutzerfreundlich und wertvoll ist.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"has-gray-600-color has-text-color has-link-color wp-elements-213e22ecee91fa2b5dc2cd381f9a85cc wp-block-paragraph\">1:56 min<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-text-color has-link-color wp-elements-4bd5145482e4ba61edc1c407271f414f wp-block-paragraph\" style=\"color:#a4a4a4\">Video auf Englisch<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:160px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns wp-embed-aspect-16-9 wp-has-aspect-ratio is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"max-width:calc(1400px*var(--scale))\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:750px\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Product discovery I Market research\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/yFbdI1zJFX4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\" style=\"margin-top:calc(30px*var(--scale));padding-bottom:calc(30px*var(--scale))\">Product Discovery | Marktforschung<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"padding-bottom:calc(30px*var(--scale))\">Gro\u00dfartige Produkte entstehen durch ein tiefes Verst\u00e4ndnis des Marktes. In diesem Video erkl\u00e4rt Ivan die Grundlagen der Marktforschung \u2013 warum sie wichtig ist, wie sie durchgef\u00fchrt wird und welche versteckten Chancen sie aufdecken kann.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"has-gray-600-color has-text-color has-link-color wp-elements-4d3dff2054cd848facb5f545f7bedf01 wp-block-paragraph\">1:54 min<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-text-color has-link-color wp-elements-4bd5145482e4ba61edc1c407271f414f wp-block-paragraph\" style=\"color:#a4a4a4\">Video auf Englisch<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:160px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-embed-aspect-16-9 wp-has-aspect-ratio\"><\/div>\n\n\n\n<div class=\"wp-block-columns wp-embed-aspect-16-9 wp-has-aspect-ratio is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"max-width:calc(1400px*var(--scale))\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:750px\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Product Discovery I User research\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ESqmI0LbKco?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\" style=\"margin-top:calc(30px*var(--scale));padding-bottom:calc(30px*var(--scale))\">Product Discovery | Nutzerforschung<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"padding-bottom:calc(30px*var(--scale))\">Der Schl\u00fcssel zu einem Produkt, das Nutzer lieben, ist das Verst\u00e4ndnis ihrer echten Bed\u00fcrfnisse. In seinem letzten Beitrag spricht Ivan \u00fcber die Rolle der Nutzerforschung \u2013 wie sie hilft, die Motivation der Nutzer, ihre Herausforderungen und die Gr\u00fcnde f\u00fcr ihre Produktentscheidungen aufzudecken.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"has-gray-600-color has-text-color has-link-color wp-elements-eb19553bcfc8dbb14838db2622f31d5a wp-block-paragraph\">1:42 min<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-text-color has-link-color wp-elements-4bd5145482e4ba61edc1c407271f414f wp-block-paragraph\" style=\"color:#a4a4a4\">Video auf Englisch<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:160px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-embed-aspect-16-9 wp-has-aspect-ratio\"><\/div>\n\n\n\n<div class=\"wp-block-columns wp-embed-aspect-16-9 wp-has-aspect-ratio is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"max-width:calc(1400px*var(--scale))\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:750px\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Product Discovery I Functionality prioritization\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/FUzGFUvBta0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\" style=\"margin-top:calc(30px*var(--scale));padding-bottom:calc(30px*var(--scale))\">Product Discovery | Funktionspriorisierung<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"padding-bottom:calc(30px*var(--scale))\">Am Ende des Product-Discovery-Prozesses geht es darum, zu entscheiden, welche Funktionen es in Ihr MVP schaffen. In diesem Video erkl\u00e4ren unsere Experten, wie Funktionspriorisierung funktioniert und wie die Value-Effort-Matrix dabei hilft, die wichtigsten Features zu identifizieren. Durch die Abw\u00e4gung von Entwicklungsaufwand und Gesch\u00e4ftswert erstellen Sie eine klare Roadmap, die Ihr MVP effizient und wirkungsvoll macht.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"has-gray-600-color has-text-color has-link-color wp-elements-48802e0bff87dcf78d1b3ecf069c7f38 wp-block-paragraph\">2:24 min<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-text-color has-link-color wp-elements-4bd5145482e4ba61edc1c407271f414f wp-block-paragraph\" style=\"color:#a4a4a4\">Video auf Englisch<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:160px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-embed-aspect-16-9 wp-has-aspect-ratio\"><\/div>\n\n\n\n<div class=\"wp-block-columns wp-embed-aspect-16-9 wp-has-aspect-ratio is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"max-width:calc(1400px*var(--scale))\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:750px\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Product discovery I User persona\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/7IBZ-ubcR2o?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\" style=\"margin-top:calc(30px*var(--scale));padding-bottom:calc(30px*var(--scale))\">Product Discovery | User Persona<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"padding-bottom:calc(30px*var(--scale))\">Um ein Produkt zu entwickeln, das bei Ihrer Zielgruppe ankommt, m\u00fcssen Sie wissen, f\u00fcr wen Sie es gestalten. Unsere Product Designerin Antonija Veselski erkl\u00e4rt die Bedeutung von User- und Buyer-Personas \u2013 was sie sind, wie sie sich unterscheiden und wie man sie erstellt.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"has-gray-600-color has-text-color has-link-color wp-elements-31d54a2845e0d2828ac4bb9b200b5188 wp-block-paragraph\">3:43 min<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-text-color has-link-color wp-elements-4bd5145482e4ba61edc1c407271f414f wp-block-paragraph\" style=\"color:#a4a4a4\">Video auf Englisch<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:160px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-embed-aspect-16-9 wp-has-aspect-ratio\"><\/div>\n\n\n\n<div class=\"wp-block-columns wp-embed-aspect-16-9 wp-has-aspect-ratio is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"max-width:calc(1400px*var(--scale))\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:750px\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Product discovery I User journey\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/uS5GI6gDrJA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\" style=\"margin-top:calc(30px*var(--scale));padding-bottom:calc(30px*var(--scale))\">Product Discovery | User Journey<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"padding-bottom:calc(30px*var(--scale))\">Eine User-Journey-Map ist mehr als nur ein Tool \u2013 sie erz\u00e4hlt die Geschichte, wie Kunden mit Ihrem Produkt interagieren. Antonija erkl\u00e4rt die Schritte zur Erstellung einer effektiven User-Journey-Map, von der Definition der Personas bis hin zur Abbildung zentraler Phasen wie Awareness, Entscheidung und Loyalit\u00e4t.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"has-gray-600-color has-text-color has-link-color wp-elements-548e5cd3b382a20443333e70d5ec3934 wp-block-paragraph\">2:42 min<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-text-color has-link-color wp-elements-4bd5145482e4ba61edc1c407271f414f wp-block-paragraph\" style=\"color:#a4a4a4\">Video auf Englisch<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:160px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-embed-aspect-16-9 wp-has-aspect-ratio\"><\/div>\n\n\n\n<div class=\"wp-block-columns wp-embed-aspect-16-9 wp-has-aspect-ratio is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"max-width:calc(1400px*var(--scale))\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:750px\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Product discovery I User flow\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/QueXe8v-Jo0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\" style=\"margin-top:calc(30px*var(--scale));padding-bottom:calc(30px*var(--scale))\">Product discovery I User flows<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"padding-bottom:calc(30px*var(--scale))\">User Flows sind der Bauplan f\u00fcr eine reibungslose Nutzererfahrung. In diesem Video erkl\u00e4rt unser Product Designer Matej Maric, wie User Flows helfen, komplexe Aufgaben in einfache Schritte zu zerlegen, Ineffizienzen zu erkennen und die Navigation zu optimieren.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"has-gray-600-color has-text-color has-link-color wp-elements-4c14b3885664b175b804681e3c7d4e00 wp-block-paragraph\">1:08 min<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-text-color has-link-color wp-elements-4bd5145482e4ba61edc1c407271f414f wp-block-paragraph\" style=\"color:#a4a4a4\">Video auf Englisch<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:160px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-embed-aspect-16-9 wp-has-aspect-ratio\"><\/div>\n\n\n\n<div class=\"wp-block-columns wp-embed-aspect-16-9 wp-has-aspect-ratio is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"max-width:calc(1400px*var(--scale))\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:750px\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Product discovery I Wireframing\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/hrgR1p4bfys?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\" style=\"margin-top:calc(30px*var(--scale));padding-bottom:calc(30px*var(--scale))\">Product discovery I Wireframing<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"padding-bottom:calc(30px*var(--scale))\">Wireframes sind der Anfang gro\u00dfartiger Produktgestaltung. Matej erkl\u00e4rt, wie Wireframes die Grundlage f\u00fcr das Layout, die Struktur und die Funktionalit\u00e4t eines Produkts legen. Beginnend mit einfachen Skizzen in niedriger Aufl\u00f6sung helfen sie Teams, sich auf den Fluss und die Hierarchie zu konzentrieren, ohne Ablenkungen, und erleichtern es, das Produkt zu visualisieren.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"has-gray-600-color has-text-color has-link-color wp-elements-64b073d0f8aecff4e052a33ec93e18b2 wp-block-paragraph\">1:38 min<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-text-color has-link-color wp-elements-4bd5145482e4ba61edc1c407271f414f wp-block-paragraph\" style=\"color:#a4a4a4\">Video auf Englisch<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:160px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-embed-aspect-16-9 wp-has-aspect-ratio\"><\/div>\n\n\n\n<div class=\"wp-block-columns wp-embed-aspect-16-9 wp-has-aspect-ratio is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"max-width:calc(1400px*var(--scale))\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:750px\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Product discovery I Technical solution proposal\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/kYmNTLQRQEc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\" style=\"margin-top:calc(30px*var(--scale));padding-bottom:calc(30px*var(--scale))\">Product discovery I Technischer L\u00f6sungsvorschlag<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"padding-bottom:calc(30px*var(--scale))\">Der technische L\u00f6sungsvorschlag schlie\u00dft die L\u00fccke zwischen Gesch\u00e4ftszielen und technischer Machbarkeit. Hier erkl\u00e4ren wir die wichtigsten Bestandteile \u2013 von Architekturdiagrammen auf hoher Ebene bis hin zu Empfehlungen f\u00fcr den Technologie-Stack.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"has-gray-600-color has-text-color has-link-color wp-elements-2d43121f63e1830efb9f84fa43773255 wp-block-paragraph\">1:43 min<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-text-color has-link-color wp-elements-4bd5145482e4ba61edc1c407271f414f wp-block-paragraph\" style=\"color:#a4a4a4\">Video auf Englisch<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:160px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-embed-aspect-16-9 wp-has-aspect-ratio\"><\/div>\n\n\n\n<div class=\"wp-block-columns wp-embed-aspect-16-9 wp-has-aspect-ratio is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"max-width:calc(1400px*var(--scale))\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:750px\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Product discovery I Prototyping\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/2RNmCOa3Rrc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\" style=\"margin-top:calc(30px*var(--scale));padding-bottom:calc(30px*var(--scale))\">Product discovery I Prototyping<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"padding-bottom:calc(30px*var(--scale))\">Prototyping erweckt Ihre Produktideen zum Leben und erm\u00f6glicht es, Interaktionen und Nutzerfl\u00fcsse vor der Entwicklung zu testen. Wir zeigen, wie Prototypen den Stakeholdern helfen, Konzepte zu visualisieren und Nutzer in den Testprozess einzubeziehen.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"has-gray-600-color has-text-color has-link-color wp-elements-76de7d6d85e8916b930a79d9a33faabe wp-block-paragraph\">1:10 min<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-text-color has-link-color wp-elements-4bd5145482e4ba61edc1c407271f414f wp-block-paragraph\" style=\"color:#a4a4a4\">Video auf Englisch<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-60848","page","type-page","status-publish","hentry"],"acf":[],"cmb2":{"all_pages_metabox":{"page_header_color_class":"header-black-white"},"pages_metabox":{"page_footer_cta":"cta3"}},"_links":{"self":[{"href":"https:\/\/decode.agency\/de\/wp-json\/wp\/v2\/pages\/60848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/decode.agency\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/decode.agency\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/decode.agency\/de\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/decode.agency\/de\/wp-json\/wp\/v2\/comments?post=60848"}],"version-history":[{"count":0,"href":"https:\/\/decode.agency\/de\/wp-json\/wp\/v2\/pages\/60848\/revisions"}],"wp:attachment":[{"href":"https:\/\/decode.agency\/de\/wp-json\/wp\/v2\/media?parent=60848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}